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41. The factors that influences emotion of airline passengers by Jeevananthan Raman Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
42. A study on customer loyalty in mobile telecommunication service by Norulhuda Binti Tajuddin Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
43. Pelancongan pendidikan : kenapa Universiti Kebangsaan Malaysia (UKM) menjadi pilihan bagi pelajar Indonesia by Fakhri, Rizqi Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
44. Measuring educational service quality for the faculty of economics at Malikussaleh University, Indonesia by Bachri, Naufal Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
45. The effects of atmospheric elements and personality on customer's impression of hotel lobbies by Munir, Roni Sirozul Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
46. Intrapreneurship in Islamic hospital management (case study in al-Islam Specialist Hospital in Kuala Lumpur) by Munief, Hendry Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
47. A preliminary study on the enterpreneurial and marketing orientation of budget accomodation in Pangkor Island Malaysia by Rosmanizah Bt Derahman Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
48. Enhancing Malaysian competitivenes in edutourism industry by Lam, Mun Soon Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
49. Shopping behavior & shopping destination perception study among Arab tourists to Kuala Lumpur by Al-Ghamdi, Yousef Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
50. Management of sexual harassment in private organization in Malaysia by Khomami, Mahdieh Bahri Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
51. The relationship between service quality and brand advocates in the context of fine dining restaurants by Low, Yan Mee Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
52. The effects of brands image and company image towards customer relationship quality and value as co-production towards customer attitudinal loyalty among young telecommunications customers by Ungku Melewa Ahmad Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
53. A survey on hotel chains in Malaysia :perceived value of physical environment and social interaction leads to customer loyalty by Lim, Zi Yuan Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
54. Understanding the influence of customer perception of deep acting and surface acting toward customer loyalty intention and word of mouth :Iran Air vs Malaysia Airlines by Najafi, Bita Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
55. The significance of relationship marketing antecedents towards brand advocacy for foreign restaurant chains Malaysia by Tan, Chun Eng Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
56. The roles of service quality on emotional satisfaction,customer loyalty and perceive monetary value in Malaysia's budget hotel industry :a customer based perspective by Abdul Halim Hassan Bin Sabtu Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
57. The relationship between superior-subordinate communication and employee satisfaction by Syahrizzad Binti Abdul Rahman Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
58. Consumers repurchase intention towards quality counterfeit products by Jivah A/L Naguran Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
59. Factors influencing student's choice of ukm as a destination for higher education by Karamyar, Maryam Publication: , Kertas Projek master GSB Availability: Copies available: (), Actions: Add to Cart
60. Technological advancement and percieved value of customer intention to shift product in electronic toll collection system by Rosli Bin Abdul Manan Publication: , Kertas Projek Master GSB Availability: Copies available: (), Actions: Add to Cart
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